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WCU - Horace Kephart

Charles Stanley Jacob to Horace Kephart, April 19, 1919

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  • In a letter to Horace Kephart on April 19, 1919, Charles Stanley Jacob advertises yerba mate, also known as Paraguay tea. Mr. Jacob explains this variety of tea is the national drink of South America. He highly recommends the tea as the perfect, all-natural drink for the outdoorsman.
  • (3 CHAS. W. JACOB & ALLISON CABLE ADDRESS: "LOXRULE-NEW YORK- CODES USED s A. B. C. 4TH AND 5TH EDITIONS NO. 18 CEDAR STREET NEW YORK Chas. W. Jacob Wm. M. ALLISON April 19,1919. IMPORTERS OF FOREIGN PRODUCTS SPECIALTIES GLYPHO (SUBSTITUTE FOR C. P. Glycerine) JANDAGUM (Substitute for Gum Tragacanth) BALSAM PERU BALSAM TOLU CAPE FLOWERS CAROBA LEAVES CHEMICALS CHERRIES (Sour Dried) COCHINEAL COCOA BEANS COCOA SHELLS (POW'd) DEER TONGUE LEAVES EGG ALBUMEN EVERLASTING FLOWERS FOENUGREEK SEED GALL NUTS GUMS Arabic, Tragacanth dextrin. Varnish GUM JATOBA (Brazil Copal) INDIGO (Natural) IPECAC ROOT JABORANDY LEAVES KOLA NUTS LAVENDER FLOWERS LEAF TOBACCO Latakia-Perique LICORICE ROOT (PoWD) LICORICE EXTRACT (Powo) LICORICE PASTE (MASS) imported "Carona Brand" Cases of 20-11 Lb. Blocks domestic "C. H. Extra" Brand "C. S." Brand in Cases and boxes LIME JUICE (Raw) LOCUST BEANS MANACA ROOT MUIRAPAUMA ROOT MATICO LEAVES ORANGE PEEL OILS ambetta. Peanut, sesame PAPAIN (Vegetable Pepsin) PARE1RA BRAVA ROOT PARAGUAY TEA (Yerba Mate) PRUNES (Turkish) QUASSIA (Bitterwood) RAFFIA GRASS Natural and Colored RAFFIA GRASS CLOTH in Sheets REEDS and RATTAN (All Sizes) SAFFRON SABADILLA SEED SEEDS, ORNAMENTAL Job's Tears, Jequerity STEAR1NE ST. JOHN'S BREAD STYRAX TAMARINDS TONKA BEANS Angostura, Para, Surinam ULTRAMARINE BLUE VANILLA BEANS (Mexican) VANILLA LEAVES WAX Carnauba. Ceresine, Bayberry Mr.Horace Kephart, Bryson City, North. Carolina. Dear Sir ;- Thru the kindness of Mr.Jessup,Associate Editor of the "Outing Magazine",we are indebted for your present address. Knowing of your fame as a writer,camper and outdoor apostle,we are taking this opportunity to address you,believing you would be interested in a new beverage combining all the good and none of the injurious qualities of coffee and Asiatic tea, and are sending you,with our compliments,a pound sample of YERBA MATE. This tea,as you doubtless are aware,Is the national drink of South America,and while little known in this country at the present time will undoubtedly find much favor here in the States,as it has in Prance and England,where its fine qualities have already become recognized. Yerba Mate,which is sometimes called "Paraguay Tea",is,we understand,the only beverage which leaves absolutely no bad effects upon those who drink it in large or small quantities,and is devoid of those essential oils which act as irritants upon the human system. Consequently,as a tea for the camper, hunter,forest-ranger,fisherman — in fact all those who enjoy the outdoor life,Yerba Mate is the ideal beverage. After you have read thru the enclosed booklet and clipping,we would be pleased to have you try out the tea at your convenience. The writer,who also happens to be,to-date, one of your many unknown admirers,uses Yerba late in preference to the regular tea and coffee on all camping and hiking trips,and at home. We would be pleased to learn of your interest in this fine natural South American product, and remain, Yours very truly, CHAS.W.JACOB & ALLISON per (^qyt^y^^^^y^e^^

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Horace Kephart

Background and Early Career Horace Kephart was born in 1862 in Pennsylvania, but spent much of his youth in Iowa. He went on to achieve success in two careers. Trained as a...

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