Southern Appalachian Digital Collections

Western Carolina University (20) View all

Hardwood Bark, 1924

  • wcu_great_smoky_mtns-6615.jpg
5 / 23
Item
  • THE IMPORTANCE OF RAW MATERIALS W.S: mm tmj --us- w* AlBP Your Profits Begin in the Mountains LOOK back to the forests in the mountains for your profits. Back of your product stands something more vital than your equipment, the skill of your workman, your cleverly worded advertising or the eloquence of your salesman. Your success as a manufacturer and a merchandiser is based upon good quality raw material from which your product is made—■ not upon your efforts to make a fair product from poor material to be marketed by high pressure salesmen. Such a policy will not meet competition. When you skimp the W. M. RITTER LUMBER COMPANY America's Largest Producer of Hardwoods" quality of raw material, you will surely lose sales and profits eventually. The finest oak and poplar are found in the Appalachian regions. It is from this territory that all Ritter Hardwoods are cut. Their excellency is proved by the fact that they have enabled this company to become the largest producer of hardwoods in America. Give thought to this matter of raw material. Inferior material imposes a handicap manufacturers seldom overcome. Raw materials ^ggg^ that are right give an advantage bound to bring profits. GENERAL OFFICES, 115 E. RICH ST. Columbus, Ohio, U. S. A. "RTTTPT? AppALACHIAN HARDWOODS ABOVE IS REPRODUCED THE ADVERTISEMENT WHICH WE ARE USING IN THE MARCH ISSUES OF SOME OF THE LEADING LUMBER TRADE JOURNALS. IT IS ONLY LEADING MAGAZINES GOING TO LUMBER DEALERS AND HARDWOOD CONSUMING MANUFACTURERS. IT IS ONLY THROUGH THE HEARTY CO-OPERATION OF EVERY MAN IN OUR ORGANIZATION THAT WE ARE ENABLED TO OFFER TO OUR CUSTOMERS THE MAXIMUM OF QUALITY AND SERVICE Five
Object