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Goodwill Motorcade / North Carolina State Tour
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In the fall of 1925, the Asheville Chamber of Commerce sponsored a “Goodwill Motorcade” to “inaugurate a general campaign of advertising for North Carolina.” The almost weeklong auto tour began in Asheville, making a loop along what is now interstate 40 and onto New Bern, returning through Wilmington and Charlotte. Participants would be stopping at points of natural and historic interest. In the 1920s, activities, such as these, were part of a concerted effort to advance tourism in western North Carolina. This map was one of many collected by Horace Kephart (1862-1931).
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Part of Collection
Great Smoky Mountains - A Park for America
